The candidacy of Under Armour's Ultimate Intern Team Social Media Specialist Maggie Chang.
TO VISIT OTHER PAGES, PLEASE USE THE ARROWS LOCATED AT THE BOTTOM OF THIS BOX.
powered by Tumblr.
I’m officially the “voice” of @umichtix, the Michigan Athletic Department’s ticketing office Twitter account!!!!!! Woohoo! I get to reach over 3,000 followers with information about tickets, upcoming events and other cool information about Michigan Athletics.
And I couldn’t be more excited with the opportunity! After being a Sports Marketing Intern for the Marketing Department at Michigan Athletics, our CMO Hunter Lochmann and Director of Digital Marketing Jordan Maleh got to know me and knew how much I loved social media, especially Twitter. Yupp, they both call me Hashtag.
And after pitching them the Tweet Your Seat idea and now working in the ticket office, I think both Hunter and Jordan saw that I was capable of holding onto a twitter handle for the Department. Do I know everything about social media? Not even close. But I think I bring some new and creative ideas to the table, they know I’m passionate about Michigan so I will do anything to represent the school well, I’m willing to commit to it and I am taking this as a huge opportunity to learn from Jordan everything I can about digital marketing and social media.
For Under Armour, this further shows my work in social media, my passion for it but I think most importantly, that I can be trusted and I am capable of doing this. I know for a fact I wouldn’t be given this opportunity if Jordan and Hunter didn’t think I could.
I’m thankful to Jordan and Hunter for believing in me and giving me, a student, the opportunity that not many other people might have. I know it’s a big responsibility and I am so excited to get this chance!
If you’re reading this right now: I won’t let you guys down!!!!
Oh and hey, while you’re at it, give @umichtix a follow on Twitter! ;) Yupp, already trying to get people to follow.
Depending on how things go tomorrow afternoon with a meeting I have, I could have some really really good news that’ll only allow me to learn even more about social media and it’d be an awesome opportunity for me.
And I believe it would solidify my ability to become your next Ultimate Intern, Under Armour!
But I won’t get too ahead of myself because it’s still up in the air. Hopefully we’ll hear some good news tomorrow late afternoon! Stay tuned :)
A new opportunity has officially been added to my schedule.
As you may have already read in older posts, I am a sports marketing intern for the Michigan Athletic Department. And it’s one of the best experiences ever. We get to do the execution of marketing and promotion so there’s a lot of hands-on, field marketing going on and I enjoy that.
But after our Chief Marketing Officer gave the interns opportunity to see the ticketing side of Michigan Athletics, I—being the curious person I am—couldn’t resist. I took up the offer and as of yesterday, I volunteer in the Michigan Athletics Ticketing Office.
And boy is it different. But not in a bad way. It was just Day 1 so I can’t say anything is for certain, but the ticketing office is much more calm, quiet and slower than the fast-paced, pretty crazy and loud atmosphere of the marketing department. But somehow, the transition wasn’t too bad for me. I actually liked the calmness. The loud, fast-paced atmosphere is definitely some place I’ve found I thrive in but the quiet ticketing office is definitely nice.
Aside from atmosphere though, it was interesting to see all the things that go into ticketing. There is so much data involved in tickets. It’s very methodical and very customer-oriented, where marketing allows for a bit more freedom. But again, I liked seeing this side of it. Selling tickets makes up a huge chunk of any sports teams revenue and so I know how important the work that the ticket office is. I like the sales aspect of it.
And so, after Day 1, I must say, I’m going to enjoy learning from this experience. It will be fun to see the actual sales process, whereas usually I’m on the other side promoting for the sale.
If I get the chance to work for Under Armour, I can proudly say that by May, I will have skills in both promotion of products as well as the actual sales process; both good skills to know when working with selling goods.
So I’m going to take this opportunity and run with it. Because it’s a great one.