#MaggieChang

It’s been an amazing summer at Under Armour. Click HERE to...

Sun, 12 Aug 2012 22:13:35 -0400

It’s been an amazing summer at Under Armour.

Click HERE to read about my 11 weeks there.

PROTECT THIS HOUSE.

Maggie

Just saw this! My high school gave me a little shout out about a...

Fri, 11 May 2012 23:24:29 -0400

Just saw this! My high school gave me a little shout out about a month ago and I finally got to see it. Thank you guys so much. It means a lot!

Your 2012 Under Armour Ultimate Intern Team Can’t wait to...

Sat, 21 Apr 2012 23:24:48 -0400

Your 2012 Under Armour Ultimate Intern Team

Can’t wait to work with you Amelia, Nick, Dayana and Ilana!

(better late than never to post this!)

Hear Me Out: I Will Protect This House

Tue, 20 Mar 2012 11:27:00 -0400

Hear Me Out: I Will Protect This House:

Click the title.

Check out my journey on becoming the Under Armour Ultimate Intern on my blog on The Michigan Daily!

I am proud to represent the University of Michigan this summer in Baltimore and I will protect this house!

"Don't Scream" -- Officially on the Under Armour Ultimate Intern Team as Social Media Specialist!

Sat, 17 Mar 2012 10:47:59 -0400

One of the first things Kevin said to me when he called was,

“Well, don’t scream…”

Good thing he said that too or I think I would have pierced the ears of all the people around me.

I’m seriously still in a daze from all of this. I’m officially part of the Under Armour Ultimate Intern Team! BALTIMORE BOUND!!!!

I was literally shaking with that phone call. I’m pretty sure I was freaking out, had my heart pounding, had that weird nervous laugh going on, and was jumbling my words. But hey, I didn’t scream!

I’m beyond excited and I wish someone had recorded my reaction because I would be a YouTube sensation (haha just kidding). I’m really pumped to work with the rest of the team this summer and excited to be out on the East Coast. And I’m so ready to represent the University of Michigan as well.

I feel like this last month and a half have been just a crazy roller coaster. I’ve gone from panicking in Orlando because I didn’t have any internet access and my phone (bless that little BlackBerry who has gone through so much) battery was exhausted every day through my constant refreshing, to laughing at some of my friends who struggled so hard to do Cam Newton’s celebratory move, to having to decline an offer somewhere else without even knowing where I stood in this competition because I wanted this more than anything.

But you know what? You have to take a risk. Regardless of if I had gotten this or not, I would have known that I had made the right decision. Because you never ever know what will happen unless you go for it. And I’m so happy I did.

I want to thank so many people as well. And so bear with me but I think this is completely worth it. Read on.

To the University of Michigan and the Ross School of Business, no words will ever be able to describe the community I have here. Regardless of if you knew me or not, many of you helped me out with a “Like” or a RT. I am so lucky to go to school here and the resources you’ve provided me are incredible. I’ve learned so much here, I’ve found my niche here, I’ve found the greatest community here and I don’t know what I’d do without all of it. To me, this is the greatest university in the world.

To the Marketing Department and Stockwell Programming Board, I really want to thank you all so much. A far as the Marketing Department… Jordan, Hunter, Jake, and Duey—you guys are awesome. Always encouraging, going out of your way to help me, always presenting me with opportunities, always trusting me and always having an open door. From talking to me about social media strategies and ROI (influence!) to just asking me how the competition was going…that really meant a lot to me in this, and your advice and support have been amazing. I’m lucky to have really great people to look up to. And to Stockwell PB, you guys were all so open to do things for me and I really appreciate the love I’ve gotten from all of you. Everyone was awesome and to see you all excited about this made me that much more passionate about this opportunity. Kelly, Steve and Robert, special thanks to you three for being so willing to help and being the best three advisers anyone could ever ask for.

To my friends, I would not be in this position without you. There is no way. You’ve all given so much support. Whether it was just coming up to me and saying, “Hey! How’s the Under Armour thing going? Good luck!” to liking my page to going straight to Under Armour’s Facebook/Twitter and telling them exactly why I should be their Ultimate Intern to taking the time out of your day to SuperCam…I have that much more justification that I have the greatest friends in the world.

To my roommates Erica and Brittany, you both deserve your own shout-out space. The things you’ve had to go through because of this for me? Yes, I owe you at least this. Thank you for running around Disney with me and helping me out with videos. Thank you for not complaining about how many times we had to SuperCam…with strangers. And on rides. And in front of every “country” in Epcot. Thanks for being the only two people that seem to know how to work my camera on the first try (haha…), and for your continuous support. We joke all the time with each other but for once, I’ll be serious: thank you both so much.

To my fellow competitors and Kevin Gottlieb, you really have made me better. I am so happy that this competition wasn’t a cutthroat battle. Because I’m not sure anyone wanted that atmosphere. What we’ve done is incredible. We’ve taken a very competitive competition and made it into a supportive group. I mean, half of us are doing March Madness brackets together! The content each and every one of you has put out is amazing and I am always awed. My friends will be the first to tell you that I was running up to them with my computer going, “Holy cow! Look at what so-&-so posted! How cool is this!? I don’t understand how they did this…” I did that multiple times. And to Meredith and Jeff: I am honored to have competed with you two. You both have put out amazing content. You both will go so far and that is one thing I know for sure. We have not seen the last of you. And Kevin! I think I can speak for ALL of us as we thank you for your always encouraging words, your advice and your insight via your blog post on The Field. We can’t thank you enough!

And finally, to Red Tettemer, Under Armour and the team at Under Armour, I just want to thank you for presenting me with this opportunity. From the beginning, it’s been a ride. It’s been stressful at times but everything I did, I found it to be fun. I seriously enjoyed the experience and as I told you, I learned a lot more about myself than I ever expected. I enjoyed getting to show you guys who I really am. Thank you to Kevin for answering questions I had, and for your insightful tweets that I’m pretty sure makes you one of the most influential people I follow. And Colin as well for taking the time to interview me. I can’t wait to work with/meet you both.

And so this is really just the beginning, isn’t it? I can’t wait. Under Armour, here I come! Charm City, are you ready?

I Will Protect This House.

GOOD LUCK TOMORROW EVERYONE!!!

Mon, 12 Mar 2012 22:16:10 -0400

March Madness Radness

Sun, 11 Mar 2012 21:22:58 -0400

Hey guys!

I know the whole Tumblr part is done, but I thought it’d be cool if we got a bunch of the semi-finalists for the Under Armour Ultimate Intern team to do some friendly competition for March Madness.

It’s just for fun, you don’t really win anything (except for the glory that is having the winning bracket!) but I thought it’d be a great way to just finally breathe. Regardless of what happened or what will happen, we all worked really hard and this is just a way to celebrate not only our hard work, but also the friends we made.

So…if you’re interested and you see this before March 15th, JOIN THIS GROUP: https://www.facebook.com/groups/388997137777300/

I’ll approve you guys.

And give this a reblog too so we can get other people that competed knowing about this as well! LET’S DO THIS!

Surreal… Congrats to all of the other finalists! Proud of...

Sat, 10 Mar 2012 14:07:48 -0500

Surreal…

Congrats to all of the other finalists! Proud of us!

Let’s “Wow” Under Armour. Okay? Let’s do it!

#CrossedTheFinishLine Thank you Under Armour :)

Thu, 08 Mar 2012 00:00:06 -0500

#CrossedTheFinishLine

Thank you Under Armour :)

Thank you notes! A thank you video to many people and Under...

Wed, 07 Mar 2012 23:58:05 -0500

Thank you notes!

A thank you video to many people and Under Armour!

I am so thankful for this opportunity and your support!

Aw, some last minute love from some of the coolest people I...

Wed, 07 Mar 2012 23:55:00 -0500

Aw, some last minute love from some of the coolest people I know.

Thank you.

One Last Pitch: Why Maggie Chang should be your next Social Media Specialist

Wed, 07 Mar 2012 23:40:00 -0500

In this last week, I have shown you, Under Armour, why I think I should be your Social Media Specialist on the Under Armour Ultimate Intern Team. I’ve done this by:

Further showing my social media skills through unique and creative social media campaigns like my #SeeTheFinishLine campaign where I was able to convert more than 50 people to change their profile picture at the same time to support me, my #SocialMediaSaturday posts where I gave tips and information on a few social media outlets, and by knowing that I am trusted with social media handles as the Michigan Athletic Department has trusted me to represent them well on Twitter.
Further showing you my knowledge and love for all things sports through doing a series of posts on my ideas for the development for Under Armour tennis, my article in the Michigan Daily about the Big Ten status in NCAA Men’s Basketball, and as always, my excitement for the sports teams I love always finding their way into this tumblr…
But most of all, I’ve shown you how passionate I am for Under Armour and how I think I’d fit well with UA through videos where I’ve gotten strangers all the way down in Orlando, Florida to Super Cam with me and here at the University of Michigan as well, through telling you that even though I don’t go to a school sponsored by Under Armour that doesn’t mean I can’t make a difference as I offer a different perspective on things, by collaborating with other candidates on ideas and posts, by posting quality content consistently on this Tumblr for Under Armour and everyone else to see, and through the number of tweets, Facebook posts, pins, reblogs, etc. that my supporters and I have done to prove to you how badly I want this internship.

So Under Armour, I believe that I, Maggie Chang, would be a great social media specialist for you! Thank you for giving me the opportunity to show you what I’m made of.

One last time for this campaign. SUPERCAM.

Wed, 07 Mar 2012 22:52:56 -0500

One last time for this campaign.

SUPERCAM.

Besides the fact that my face is on the screen cap of this, I...

Wed, 07 Mar 2012 22:41:00 -0500

Besides the fact that my face is on the screen cap of this, I absolutely loved everything about this collaboration. It was honestly so much fun and I think the teamwork behind it was wonderful. You know the coolest part? We’re all friends. And I think that’s something special. We now have a story to tell regardless of how we do in this competition. Thanks for a great time, guys :)

ameliaforunderarmour:

I am so truly grateful for the opportunity to work with each of you! You are all absolutely wonderful people, and you are so very hard working and talented! You will all go far, of that I am sure! Thank you all so very much!

mattrosenman:

An absolute honor working with all of them, they were all outstanding.

undeniablythebest:

A video kind of giving an inside look at the Under Armour Recruit project and the work that went on to create it! We all just wanted to show our faces together as a team other than just an extensive post. If anything this process to be Ultimate Interns has brought us together as friends that will last far beyond this competition. Enjoy!

Links at Your Convenience to Browse

Wed, 07 Mar 2012 22:03:12 -0500

My Entire Archive

Semi-Final Round Posts

My Supporters and Stories of Support (does not include #SeeTheFinishLine Campaign or SuperCamVideos)

SuperCam Videos

New Opportunities

Under Armour Tennis Ideas: Protect This Court

#SeeTheFinishLine Campaign

#SocialMediaSaturday

An Ultimate Collaboration: Under Armour Recruit

Officially the "voice" of @umichtix, the official Twitter account of the Michigan Athletics Ticket Office!

Wed, 07 Mar 2012 16:51:00 -0500

I’m officially the “voice” of @umichtix, the Michigan Athletic Department’s ticketing office Twitter account!!!!!! Woohoo! I get to reach over 3,000 followers with information about tickets, upcoming events and other cool information about Michigan Athletics.

And I couldn’t be more excited with the opportunity! After being a Sports Marketing Intern for the Marketing Department at Michigan Athletics, our CMO Hunter Lochmann and Director of Digital Marketing Jordan Maleh got to know me and knew how much I loved social media, especially Twitter. Yupp, they both call me Hashtag.

And after pitching them the Tweet Your Seat idea and now working in the ticket office, I think both Hunter and Jordan saw that I was capable of holding onto a twitter handle for the Department. Do I know everything about social media? Not even close. But I think I bring some new and creative ideas to the table, they know I’m passionate about Michigan so I will do anything to represent the school well, I’m willing to commit to it and I am taking this as a huge opportunity to learn from Jordan everything I can about digital marketing and social media.

For Under Armour, this further shows my work in social media, my passion for it but I think most importantly, that I can be trusted and I am capable of doing this. I know for a fact I wouldn’t be given this opportunity if Jordan and Hunter didn’t think I could.

I’m thankful to Jordan and Hunter for believing in me and giving me, a student, the opportunity that not many other people might have. I know it’s a big responsibility and I am so excited to get this chance!

If you’re reading this right now: I won’t let you guys down!!!!

Oh and hey, while you’re at it, give @umichtix a follow on Twitter! ;) Yupp, already trying to get people to follow.

It’s everywhere! #SeeTheFinishLine Want to learn more...

Wed, 07 Mar 2012 15:00:05 -0500

It’s everywhere!

#SeeTheFinishLine

Want to learn more about my #SeeTheFinishLine Campaign? Click here to see all of the posts about it!

A social media pyramid of my campaign.

Wed, 07 Mar 2012 14:23:00 -0500

A social media pyramid of my campaign.

#SeeTheFinishLine: This is why I love my friends...

Wed, 07 Mar 2012 14:00:05 -0500

THANK YOU! Huge thanks for the retweet and support from Jim...

Wed, 07 Mar 2012 13:00:06 -0500

THANK YOU!

Huge thanks for the retweet and support from Jim Brandstatter, a former Michigan football player who’s now an award-winning radio analyst for the Lions and Michigan football